macOS vs Windows in 2026: Why Old Habits Die Hard (Even When Tech Has Caught Up)

In the worlds of creative design and software development, there’s a conversation that keeps repeating: “Is macOS really better than Windows?”

Many professionals still reflexively choose Mac machines, often without interrogating why. When we strip away perceptions, habits, and branding, the technical differences that once justified this loyalty have largely faded — especially in 2026.

At our core as technologists and service providers, understanding this shift helps us advise clients more honestly and strategically.

A Brief History of macOS in Creative & Tech Professions

Historically, Apple carved out a dominant niche among creative professionals — graphic designers, video editors, animators and, later, software developers. There were a few core reasons:

  • macOS was one of the first mainstream UNIX-based desktop systems, giving developers a native Terminal environment with tools familiar from the server world.

  • The creative software ecosystem — Adobe Creative Suite, Final Cut Pro, Logic Pro, and other flagship tools — favored Apple early on, both technically and culturally.

  • Apple crafted an experience around simplicity, visual polish and minimal friction that was attractive to creative workflows long before Windows achieved parity in UI design.

That early momentum created a self-reinforcing cycle. Studios standardized around Macs. Design schools taught on Macs. New professionals joined industries where “everyone uses a Mac.” Legends became habits.

Statistically, this historical stronghold translates into real influence: while Windows still accounts for the majority of desktop use worldwide (around 70%+ globally), macOS consistently holds a meaningful, if smaller, niche — often reported between ~10% and ~15% of desktop market share, with higher penetration in North America and Europe.

Year Windows (%) macOS (%)
~2009 ~90+ globally (estimated) ~5–6 (early growth)
2020 ~75–77 ~13–15
2025 ~69.5–72 ~15–16

Desktop OS Market Share Over Time (Windows vs macOS)

This chart is based on real market share snapshots from StatCounter and Statista.

The Perception Gap vs The Technical Reality

In 2026, the practical differences between macOS and Windows for professional software work are far slimmer than they used to be.

For development workflows:

  • Windows 11 with WSL (Windows Subsystem for Linux) lets developers run full Linux environments natively alongside Windows tools. For many web and cross-platform stacks, this eradicates the old “UNIX tools only work on macOS” argument.

  • Modern Windows machines with high-end Intel, AMD, or AI-accelerated silicon offer performance comparable to Apple Silicon for most real-world workloads — especially in code builds, container workloads, and test automation.

  • Cross-platform tooling (VS Code, Docker, node/npm, Python environments, cloud CLIs) behaves nearly identically on both platforms.

For design and creative work:

  • Almost every major creative suite — Adobe, Affinity, Blender, DaVinci Resolve — runs well on Windows hardware.

  • Browser-based tools like Figma, Canva, and collaborative platforms perform equally across OSes, diminishing the “Mac exclusive” feel of modern creative workflows.

That’s not to say macOS has no strengths — its ecosystem polish, tight hardware-software integration around Apple Silicon, and certain app exclusives still attract professionals. But the gap has narrowed to the point where cost and ecosystem choice matter more than raw performance or capability.

Why Usage Habits Persist

So if the technical gap is mostly gone, why do designers and developers still reach for Macs?

It comes down to a few enduring social and psychological forces:

Legacy Norms and Studio Standards. If a design agency has standardized on macOS workflows for decades, changing that standard carries switching costs — training, configuration, asset compatibility, even client expectations.

Perception and Identity. In some creative circles, using a Mac still signals professionalism or “belonging.” This is less about technical merit and more about cultural narrative — shaped by Apple’s branding, communities, influencer voices, and decades of design-industry habits.

Ecosystem Lock-in. Features like iCloud Drive, Handoff with iPhone/iPad, and continuity experience are often cited as productivity boosters — even if the real impact varies by individual workflow.

Tool Exclusivity Myths. Some still believe macOS has unique tools — and while there are a handful (Final Cut, Logic), most professional work can be done just as well on Windows alternatives or cross-platform apps.

This is not irrational — habits become heuristics. But in 2026, these heuristics are historical artifacts, not technical necessities.

Year Windows (%) macOS (%) Linux / Other (%)
2017 ~41 ~18 ~33
2018 ~49.9 ~26.7 ~23.2
2020 ~45.8 ~27.5 ~26.6
2022 ~48.8 ~33.0 ~39.9 (Linux listed separately)
2023 ~46.9 ~33.0 ~26–27 (Linux variants aggregated)

Developer OS Choice Over Time (Stack Overflow Surveys)

Stack Overflow annually surveys tens of thousands of developers about what OS they primarily use for development: this data reflects professional developers’ reported primary OS.

Bridging the UNIX Gap: Is macOS Still Technically Relevant for Development in 2026?

For a long time, macOS had a simple, powerful advantage for developers: it felt like UNIX, while Windows very much didn’t. That advantage shaped an entire generation of tooling choices, hiring norms, and personal preferences.

In 2026, that historical advantage has largely evaporated — not because macOS got worse, but because Windows finally caught up in the places that mattered.

WSL: The Real Turning Point

The single biggest shift came with WSL (Windows Subsystem for Linux).

WSL is no longer a “compatibility layer” curiosity. In its current form, it runs a real Linux kernel, supports systemd, Docker, GPU acceleration, file system interoperability, and behaves predictably enough to be used in production-grade workflows.

For most developers working with:

  • Web stacks (Node.js, PHP, Python, Ruby)

  • Backend services

  • Containers and CI-like environments

  • Cloud-native tooling

WSL provides an experience that is functionally equivalent to developing on macOS or Linux — often with better hardware flexibility and lower cost.

The old argument “I need a Mac for a UNIX shell” simply doesn’t hold anymore.

PowerShell: Not UNIX, But No Longer a Weak Point

PowerShell deserves an honest mention because it’s often misunderstood.

PowerShell is not a UNIX shell, and it never tried to be. Instead of text streams, it works with structured objects. Historically, that made it feel alien to developers coming from bash or zsh.

In recent years, however:

  • PowerShell is fully cross-platform

  • It integrates cleanly with Git, Docker, Kubernetes, and cloud CLIs

  • It excels at automation, scripting, and infrastructure work

Most developers today use PowerShell for orchestration and automation, and WSL for UNIX-native workflows. This hybrid model works remarkably well and removes the need to choose an operating system just for its shell.

Modern Cross-Platform Tooling Removed the Last Friction

A quieter but equally important shift is that most professional development tools are now platform-agnostic by design.

IDEs and editors like Visual Studio Code, JetBrains products, and Neovim behave almost identically across macOS and Windows. Dockerized workflows isolate runtime differences. Cloud development environments and remote containers further reduce the importance of the local OS.

In many teams, the local machine has become little more than:

  • A terminal

  • An editor

  • A browser

  • A bridge to remote infrastructure

From that perspective, the operating system matters far less than it did ten years ago.

So… Is macOS Still Relevant for Developers?

Yes — but not for the reasons people often cite.

macOS still makes sense if:

  • You develop for Apple platforms (iOS, macOS, watchOS)

  • You value Apple’s ecosystem integration and hardware-software polish

  • You prefer its defaults and don’t want to customize your environment

  • You already own the hardware and it fits your workflow

macOS does not make sense by default anymore:

  • Not because it’s UNIX-like (Windows can do that now)

  • Not because “developers need it” (they demonstrably don’t)

  • Not because of performance-to-price ratios (Windows hardware often wins here)

In other words, macOS is now a preference choice, not a technical requirement.

The Real Shift: From Technical Necessity to Cultural Momentum

What keeps macOS dominant in some developer circles today isn’t capability — it’s momentum.

People stick with what:

  • They learned on

  • Their peers use

  • Their industry normalized years ago

  • Marketing framed as “professional”

None of those are bad reasons. But they’re not technical reasons.

In 2026, choosing macOS for development is no longer about what you can or can’t do. It’s about how much you value a particular ecosystem, workflow feel, and identity — and whether that trade-off makes sense for your budget and team.

That’s a healthy place to be. It means we finally get to choose tools deliberately, not defensively.

Choosing the Right Tool — Not the Default One

When evaluating equipment choices in 2026, the question shouldn’t be “Mac or Windows?” — it should be “Which platform best fits your workflow, budget, and ecosystem now that the old technical trade-offs no longer dominate?”

If your workload or team depends on a specific macOS exclusive tool, that’s a valid reason to choose Mac. If you value customization, broader hardware options, or cost-efficiency, Windows 11 is just as capable for modern development and creative work — and often at a lower total price of ownership.

At the end of the day, technology decisions should be grounded in workflow needs, team comfort, and long-term strategy, not nostalgia, brand myths, or unchallenged assumptions.

In 2026, the landscape is more open than ever. The smart choice is the one that serves your work — not the one you picked because “that’s how it’s always been done.”

The Author

Jany Martelli

BcS in Computer Science, Solutions Architect, IT Consultant, Developer, Professor.
Tech Professional since 2009. I work every day with companies worldwide, from SME to corporate. From digital business consulting, to the development of custom IT solutions like web and mobile apps, to creating the optimal digital corporate tech environment and cloud infrastructure: I help companies work better and faster, with custom digital tools and comprehensive innovation strategies.